Mobile device vendors shift focus to software
Industry analyst Informa released some figures showing that mobile phone sales is forecasted to slow significantly in developed markets and will not exceed 2% CAGR, smartphones are predicted to represent the major growth area. Informa thinks revenues from smartphone sales will represent over 55% of total market value in North America, Western Europe and Japan. Looking forward, it is becoming clear that, in these regions, handset vendors can no longer rely on mobile phone sales to sustain growth. They have to look at content creation and service offerings and product differentiation will increasingly shift from hardware to software.
