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	<title>Telecom Expense Management Blog - TEMptation &#187; corporate mobile phones</title>
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		<title>Ezwim Telecom Monitor 2008: Private usage of corporate mobile phones is 28%, and wireless costs continue to grow</title>
		<link>http://www.telecomexpensemanagementblog.com/analysts/ezwim-telecom-monitor-2008-private-usage-of-corporate-mobile-phones-is-28-and-wireless-costs-continue-to-grow</link>
		<comments>http://www.telecomexpensemanagementblog.com/analysts/ezwim-telecom-monitor-2008-private-usage-of-corporate-mobile-phones-is-28-and-wireless-costs-continue-to-grow#comments</comments>
		<pubDate>Tue, 21 Apr 2009 12:50:42 +0000</pubDate>
		<dc:creator>Ron van Valkengoed</dc:creator>
				<category><![CDATA[Analysts]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Telecom Expense Management]]></category>
		<category><![CDATA[corporate mobile phones]]></category>
		<category><![CDATA[Ezwim Telecom Monitor 2008]]></category>
		<category><![CDATA[private usage]]></category>
		<category><![CDATA[Telecom Management]]></category>

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		<description><![CDATA[Telecom costs continue to increase and the number of corporate mobile phones increased in 2008 by 13%. These are some of the findings from the Ezwim Telecom Monitor 2008 (Ezwim hyperlink), a statistical analysis among Ezwim’s Telecom Management user base that offers an accurate picture of how the corporate mobile is being used by employees.
Key [...]]]></description>
			<content:encoded><![CDATA[<p>Telecom costs continue to increase and the number of corporate mobile phones increased in 2008 by 13%. These are some of the findings from the Ezwim Telecom Monitor 2008 (Ezwim hyperlink), a statistical analysis among Ezwim’s Telecom Management user base that offers an accurate picture of how the corporate mobile is being used by employees.</p>
<h3>Key facts:</h3>
<p><span id="more-174"></span></p>
<ul>
<li>Telecom costs continue to rise with an increase of 2,5% in 2008 compared to 2007
<ul>
<li>Strong increase in purchase of flat-fee bundles for both voice and mobile data</li>
<li>Data cost category continues to grow while smart phones become more popular</li>
<li>Number of mobile devices increase by 13%</li>
</ul>
</li>
<li>Private use of corporate mobiles is common
<ul>
<li>28% of call costs are private</li>
<li>Holiday destinations are top roaming countries in July &amp; August\</li>
<li>New Year’s Day and Bloody Friday (global stock exchange decline) are top days for SMS volume</li>
</ul>
</li>
<li>Regional Differences
<ul>
<li>Roaming continues to represent an important cost consisting 24-28% of the telecom cost in European countries, whereas USA is only 13%;</li>
<li>SMS and Service Numbers (Voicemail, Number Information) are most popular in the USA and UK, when compared to European continental countries (Germany, Netherlands).</li>
</ul>
</li>
</ul>
<p>Find all results here: <a href="http://www.ezwim.com/news/ezwim-telecom-monitor-2008">http://www.ezwim.com/news/ezwim-telecom-monitor-2008</a></p>
<h3>My take:</h3>
<ul>
<li>Mobile/wireless cost are still on the rise;</li>
<li>Enterprises follow the trends in the consumer markets; flat fee voice &amp; data bundles grow strongly in popularity;</li>
<li>Strong growth of mobile data usage are pushed by private usage; mobile data is being used, next to corporate email for downloading music, keeping in touch with social network and using YouTube, Twitter, MSN etc.</li>
</ul>
<p> </p>
<h3>What to do?</h3>
<ul>
<li>Get insight into what you spend and how you are spending it on a global level;</li>
<li>Increase end user awareness of their private usage and make them responsible of their own private costs (private/business cost allocation), and create clear policies;</li>
<li>Centralize cost and service management globally and automate the processes (Install, Move, Add, Change) with your service provider.</li>
</ul>
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